Strategic management tools, techniques and structure of large scale Manufacturing Companies in Kenya

Abstract

This paper sought to look into the various aspects of organizations particularly equipment and approaches in terms of awareness, application, influence in structure and the decision-making process. Kenyan manufacturers have registered declining profit over the last years with several firms either closing or relocating to other countries yet the tools, methodologies, techniques reviewed in this study are key to support decision making processes. The study sought to establish awareness and application of SMTTs among firms in Kenya’s large-scale manufacturing industry. This paper also intended to determine elements that affect selection of SMTTs and their effect in business structure particularly the large-scale firms in the country. Cross-sectional research method was adopted involving a descriptive survey of a selected population sample of 78 firms out of the total population of 788 large scale manufacturing firms. Both open and close-ended questionnaires were administered to top decision makers that included the operations managers and the chief officers. The study findings indicated a positive influence by organizational structure on the use of SMTTs by organizations. This paper also found out that a firm’s size, ownership, and culture greatly influence their use of equipment and expertise. This paper further found established SWOT analysis as a leading tool used in organizations owing to its simplicity in usage. Furthermore, the study recommends training of the top managers to improve their skills and awareness of tools and techniques hence proper application in coming up with strategic decisions.