Risk Management Strategies and Sustainability of Women Entrepreneurship Projects in Kenya: a Case Study of the African Women's Entrepreneurship Program in Nairobi County
Abstract
Globally, women business leaders significantly impact their industries, markets, and communities through the
creation of jobs, innovation, and economic growth. While some female entrepreneurs effortlessly achieve their
goals, others encounter significant barriers such as limited financial access, resources, cultural responsibilities
and lack of technical know-how. This study investigated risk management practices and sustainability of
women’s entrepreneurship projects in Nairobi County. Three theories guided the study: the stakeholder’s
theory, resource-based view theory and agency theory. This study employed a descriptive survey design to
examine the information gathered from the target population's members. A census sample design was further
employed, targeting all the 131 women who were active beneficiaries of the African Women Entrepreneurship
Program in Nairobi County. Data collection methods encompassed questionnaires, rigorously validated to
ensure accuracy and clarity. The Statistical Packages for the Social Sciences was used for both inferential and
descriptive data analysis. The regression analysis suggested that adopting risk management strategies
positively impacted the sustainability of women’s entrepreneurship projects. The study provided
recommendations for policymakers, women entrepreneurship programs and the future of project management
practice to develop customized risk management frameworks that address the distinctive challenges
encountered by women in business.
Publisher
University of Nairobi
Rights
Attribution-NonCommercial-NoDerivs 3.0 United StatesUsage Rights
http://creativecommons.org/licenses/by-nc-nd/3.0/us/Collections
- Faculty of Arts [979]
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