Strategy implementation and its challenges in non profit organizations in Kenya: the Case of African Medical and Research Foundation - Kenya

Abstract

Strategy implementation is concerned with both planning how the choices of strategy will be put into effect, and managing the changes required. This process is fraught with complexity and challenges and many organizations create great plans for their future, but fail to implement the desired changes. The study focuses on strategy implementation and its challenges in non-profit organizations in Kenya with special reference to AMREF - Kenya. The main interest was to find out how non-profits organizations implement their strategies and the challenges they faced in the implementation process. AMREF - Kenya formed the major source of data for this research. This study is presented in five chapters and sections through which the researcher has tried to discuss the above issues. Quantitative as well as qualitative data analysis has been utilized. Summary tables containing mean scores, frequencies and percentages have been used extensively in presenting the findings of the study. The major findings of the study were that AMREF - Kenya uses various methods in implementing its strategies. The study established that whilst the methods, that AMREF Kenya uses to implements its strategies support its strategies, inadequate resources,advocate and supporters of strategic decisions having left during implementation, unsupportive organization culture and uncontrollable factors in the environment were major obstacles to successful strategy implementation in the organization. The findings of this study should be understood and evaluated in light of the limitations of the study. This study is especially helpful to AMREF - Kenya and other similar organizations in Kenya. It should be particularly useful to the Directors and Managers of non-profit organizations whose responsibilities include formulating and implementing strategies.