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    Societal Marketing: Concept, Problems and Opportunities

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    Date
    1991
    Author
    Ngahu, C
    Type
    Presentation
    Language
    en
    Metadata
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    URI
    http://hdl.handle.net/11295/45914
    Citation
    W, Ms Ngahu Catherine. 1991. Societal Marketing: Concept, Problems And Opportunities. In Marketing Review. University Of Nairobi.. Proceedings Of The Conference . : Nairobi: Daad, Regional Office For Africa
    Publisher
    University of Nairobi,
     
    College of humanities and social sciences,
     
    Collections
    • Faculty of Arts & Social Sciences (FoA&SS / FoL / FBM) [2584]

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