Marketers have historically rallied consumer sales promotions as primary strategy for creating awareness about products in the market thus driving sales by extending value to consumers. Litany of research exists of validity ...

This study aims at establishing how blockchain technology as an innovation strategy provides a competitive advantage for Kenyaredcross Society. This research employed a descriptive case study research whereby an interview ...

The management control schemes act as a planning tool plus help to provide data that help to promote the allocation of resources and other decision making activities. When used in organizations the managing mechanism ...

The study was meant to establish how Total Productive Maintenance affect operational performance of hotels in the Coast region. Specifically, the study sought to determine the extent of adoption of TPM practices and the ...

This research study aimed at establishing the relationship between performance of Commercial Banks and transformational leadership in Kenya. A cross sectional research design was used to study the research problem and data ...

The development of sub-Saharan Africa is closely linked to the well-being of its young people. The World Health Organisation notes that Universal Health Coverage cannot be achieved without the inclusion of adolescents’ ...

There has been an increase in the use of computers and computing devices in Kenya and generally in the world due to the reduced cost of ICT equipment and improved technological advancements. This increased use of ICT, ...

With key focus on increasing rate of climate disintegration in Kenya, this study sought to examine the link between climate change and food insecurity with a specific focus of Kisii County. The study was guided by three ...

Strategic management and its implementation has been used for improvement of performance. Strategic management is defined as the science and art of formulation, implementation, and evaluation of cross-functional decisions ...