Strategy Implementation at Kenya Urban Roads Authority

Abstract

Strategy implementation is the process by which strategies and functional policies are put into action through the development of action plans, goals, programmes, budgets, procedures, structures, culture, motivation, communication, leadership, allocation of resources, working climate and enforcement. In other words, strategy implementation is inward looking and looking and calls for the use of managerial and organizational tools to direct resources towards accomplishing and then into results. It entails converting the strategic plan into action and then into results. Strategy implementation is said to be successful if the organization achieves its mission and objectives through the envisaged functional polices. As a process, it is concerned with monitoring the effectiveness of the objectives and the functional policies towards the mission and it is primarily the function of all employees of the firm. It follows, therefore, that whatever nature of the decision and the level in the organization, at which it is taken, the decision will only be regarded as effective if it is supported by the people who must implement it, and if it achieves the objectives it is related to. A successful implementation depends largely on successful planning and formulation processes, for successful strategy implementation, an organization should understand the impact on strategy of external environment, internal resources and competence, and the expectation and influence of stakeholders. The objective of the study was to determine the strategy implementation process and challenges encountered when implementing the strategy at Kenya Urban Roads Authority, the research design was a case study of the Authority. The data collection method was an interview guide where content analysis was used to analyze the qualitative primary data collected by conduction the interview. It found that strategy in itself is an important tool that the authority uses to know what it is supposed to do, at what time towards achieving its objectives. The study found that that the duration Kenya Urban Roads Authority takes on the implementation of strategies before reviews are done is one year though in some cases some strategies take more than two years for dully implementation it also found that the implementation of any organization strategy will only be successful if the employees who are the actual implementers participate fully in the process. It is important to motivate the employees to work to their best of ability in the strategy implementation process is offer an attractive pay package.