Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM): Recent submissions
Now showing items 16421-16440 of 24587
-
An empirical investigation of the correlation between accounting based and market based performance measures for companies quoted at the Nairobi stock exchange (NSE).
(University of NairobiSchool of Business, University of Nairobi, 2005-10)This study analyzed the extent of correlation between accounting ratios and market based performance measures (stock return and risk) of selectedcompanies quoted at the Nairobi Stock Exchange. The paper is divided in ... -
Marketing strategies used by manufacturers of Fast Moving Consumer Goods (FMCGs) in Kenya
(Business Administration, 2004)The FMCG manufacturers are faced with intensified competition, consumers who are more value conscious and less brand loyal, dwindling product life cycles and increasingly powerful retailers; this mean that many new FMCG ... -
Response of Kenya petroleum refineries Limited to changes in the business environment
(University of NairobiSchool of Business, College of Humanities and Social Sciences, 2008)Kenya Petroleum Refineries Limited (KPRL) is an oil refining company based in Mombasa which was originally set up by Shell and BP. It was incorporated in 1960 to supply petroleum products to Kenya and the East African ... -
Revenue recognition and mobile phone service providers in Kenya
(University of NairobiSchool of Business,, 2007)The study examined practices adopted by mobile phone service providers in Kenya in recognition of revenue. The study intended to highlight whether there is any difference in the manner in which the ... -
Consumer based brand equity and financial performance: a study of the commercial banks in Kenya
(University of NairobiSchool of Business, 2004-12)The study sought to investigate whether there is a correlation between Consumer Based Brand Equity and Financial Performance in service brands. The study was to investigate the impact of building brand equity dimensions namely: ... -
Influence Of Information Technology (IT) On Marketing: The Case Of Commercial Banks In Kenya
(University of NairobiFaculty of Commerce, 2003-09)Proceeding from the assumption that IT influences marketing, the study sought to determine the influence of information technology (IT) on marketing looking at all commercial banks in Kenya. Data was collected using ... -
Responses to changes in the external environment in service industry: a case study of Teachers Service Commission
(Business Administration, 2004)This management research has two major objectives, to establish changes in the external environment that TSC consider having great impact on its operations and to determine TSC's response to the changes in the ... -
Inventory management by simulation analysis:A case study of Davis & Shirtliff Company limited
(School of Business, University of Nairobi, 2008)Many organizations face serious challenges when it comes to managing their inventory. This study was aimed at developing an inventory management model that could be used to optimize financial resources deployed in ... -
Survey of the causes of information systems failure among microfinance institutions in Kenya
(University of NairobiSchool of Business, College of Humanities and Social Sciences, 2004)This study sought to identify the state of information systems among the micro finance institutions (MFls) in Kenya and what causes their failure after they have been implemented. This study emanated from realization ... -
A survey of factors influencing liquidity of occupational pension funds in Kenya
(School of business,University of Nairobi, 2003)The research involves an investigation into the factors that influence liquidity of pension funds in Kenya and challenges faced by fund managers in ensuring liquidity of the pension funds. The· information was obtained ... -
Multinational pharmaceutical firms adaptation to the challenge of parallel importation of drugs in Kenya
(Business Administration, 2005)The study aimed at highlighting how multinational pharmaceutical firms are adapting to the challenge of parallel importation of drugs in Kenya. The pharmaceutical firms shall be able to use the research findings ... -
Strategic responses by automobile dealers in Mombasa to government policy on used motor vehicle importation
(University of NairobiSchool of Business,, 2008)The objectives of the study were two; Firstly, to determine responses by automobile dealers in Mombasa to government policy on used motor vehicle importation. Secondly, to establish the strategies adopted by the automobile ... -
The implementation process of performance appraisal in large manufacturing firms in Nairobi
(University of NairobiSchool of Business, University of Nairobi, 2005-02)This study was carried out between September and November, 2003. The research sought to determine the implementation process of Performance Appraisal used in large manufacturing firms in Nairobi. It also sought to determine ... -
Application of differentiation strategy in commercial banking in Kenya
(Business Administration, 2004)Differentiation strategy is one of the generic strategies used by firms to achieve competitive strategy. The banking industry in Kenya is facing a very competitive environment coupled with different environmental changes. ... -
Analysis of the performance of the garment industry in Nairobi and its contribution to export trade after trade liberalization
(School of business,University of Nairobi, 2002)The garment industry in Kenya is a mature industry in sense the sense that it has developed processes in the manufacture of garments and there is a fair competition. The garment industry has been identified by the Kenyan ... -
Approaches and challenges of privatization by Kenya Tea Development Agency (KTDA) Limited
(University of NairobiSchool of Business, College of Humanities and Social Sciences, 2008)Public institutions have recently been faced with multiple challenges arising from increased competition from the private sector and public scrutiny. To remain competitive as well as profitable, some have resulted to ... -
Strategic Responses To Challenges Of Globalization By Kenya Airways
(University of NairobiSchool of Business,, 2008)Since the turn of the millennium, the general business environment has become more volatile, unpredictable and very competitive. Coping with the increasingly competitive environment has called on firms to ... -
Service delivery approaches and the strategic positioning of information technology management consultancy firms in Kenya
(University of NairobiFaculty of Commerce, 2005)Management Consultancy firms are entities which have a role to play in managing organizational change, bringing in specialist skills which may be lacking in organizations as well as supplementing the organizations ... -
Governance practices among Non-Governmental Organizations in Nairobi
(University of NairobiSchool of Business, 2003-10)The interest in governance practices has increased over the last two decades an increasing desire to make organizations more visibly accountable, not only to owners but also to other stakeholder groups, including the ... -
The use of incentive marketing in the promotion of domestic tourism - the case of accommodation establishments in Kenya
(School of Business, University of Nairobi, 2004-09)Kenya has depended on earnings from international tourism but this revenue has been declining since 1994. Reasonsfor decline have been due to insecurity, global terrorism and competition from other destinations such as ...
