University of Nairobi Institutional Repository: Recent submissions
Now showing items 29001-29020 of 116514
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Influence of Cultural Diversity on Competitive Advantage at SGA Security (K) Limited
(University of Nairobi, 2018)Cultural diversity and competitive advantage are critical aspects within any organization due to globalization and increased competition. Cultural diversity has received attention in organizations due to the increased shift ... -
The Perceived Influence of the Marketing Mix on Brand Choice Among Sme Customers of Chase Bank (in Receivership)
(University of Nairobi, 2018)Marketing strategy should enable firms to concentrate their limited resources towards opportunities that offer the greatest positive impact on their brand equity towards the realization of enduring competitive advantage. ... -
Franchising as an Operational Strategy by Java Restaurants Within Nairobi City County
(University of Nairobi, 2018)Franchising is a business strategy for penetrating in international markets. It is mostly observed in the service and retailing enterprises. Franchising is said to be a distribution of independent business relationship ... -
Effect of the Enhanced Maternity Leave in the Kenyan Labour Laws (Employment Act, 2007) to the Employability of Women at Britam Life Assurance Company Ltd
(University of Nairobi, 2018)Career and workplace dynamics continue to shift as employers are forced to consider supporting employees with the balance of work and life to ensure sustainability. Pregnancy in employment is a vital human rights issue on ... -
Background Music, Mood, Personality, Work Behaviour and Performance of Garment Manufacturing Factories at Athi River Export Processing Zone in Kenya
(University of Nairobi, 2018)The general objective of this study was to determine the role of background music, mood, personality, work behaviour and performance of tailoring workers at the EPZ in Athi River, Kenya. The specific objectives were to ... -
Effect of Innovation on Performance of Agricultural Firms Listed at the Nairobi Securities Exchange
(University of Nairobi, 2018)The main objective of the study was to explore the effect of innovations on performance of agricultural firms listed at the Nairobi Securities Exchange. The specific objectives of the study were to determine the level of ... -
Technology Advancement, Strategy and Performance of Nation Media Group
(University of Nairobi, 2018)Transformation in an organization requires effective management of change in response to the dynamic competitive business environment. Technology is among the major factors that push organizations to change. The media ... -
Influence of Marketing Strategies on Performance of Strathmore University, Kenya
(University of Nairobi, 2018)The general objective of the study was to determine the effect of marketing strategies on performance of Strathmore University. Specifically, the study sought to determine the marketing strategies adopted by Strathmore ... -
Influence of Government Regulatory and Fiscal Policy Requirements on Foreign Direct Investment in the Oil and Gas Sector in Kenya
(University of Nairobi, 2018)Reliable energy supply in a country is recognised as a significant contributor to an improved economy and society. Oil and gas is seen as a major source of energy. Since 2014, foreign capital in the oil and gas sector ... -
The Role of Networks in Internationalization of Operations at Africa Heritage Design Company in Kenya
(University of Nairobi, 2018)The level of awareness in this information age that we are living in has made people acquire preferences and tastes for products from across the world. This has motivated more and more SMEs to venture into the world trade ... -
The Relationship Between Capital Structure and Profitability Amongst Airline Firms in Africa
(University of Nairobi, 2018)Airline firms in Africa have over the years exhibited difficulties in staying in operation and in over 700 firms that have been registered , only about 45 are currently active and in operation . Even amongst those in ... -
The Relationship Between Core Capital, Liquidity, and Profitability of Deposit-taking Micro-finance Institutions in Kenya
(University of Nairobi, 2018)The purpose of this research was to look at the link between core capital, liquidity, and profitability of the microfinance-banks in Kenya. The population for this study was all the thirteen microfinance-banks operating ... -
The Impact of Agency Costs on Financial Peformance of Commercial Banks in Kenya
(University of Nairobi, 2018) -
The Impact of Agency Costs on Financial Peformance of Commercial Banks in Kenya
(University of Nairobi, 2018)Agency costs stem from conflicts of interests that exist in a principal-agent relationship. The relationship is usually created since the principal may not be in position to undertake the tasks, either due to lack in ... -
The Effect of Financial Product Innovation on Financial Performance of Commercial Banks in Kenya
(University of Nairobi, 2018)Banking services in Kenya have evolved over time in order to introduce a set of innovations. It has evolved from the conventional banking to a high tech model of banking business. This has been due to the changing needs ... -
The Effect Of Digital Transformation On Operating Costs Of Commercial Banks In Kenya
(University of Nairobi, 2018)Digital transformation in banking has significantly transformed the way in which banks deliver their services, with mobile banking, Internet banking and e-services becoming the main delivery channels. Banks are increasingly ... -
The Effect of Debt Financing on the Financial Performance of Listed Companies at the Nairobi Securities Exchange
(University of Nairobi, 2018)This study aimed at examining the effect of choosing debt as the financing option to the financial performance of listed companies. The objective of the study was to ascertain the effect of debt financing on the financial ... -
Integrated Marketing Communication on Consumers Buying Decision in Commercial Banks, Nairobi County (Central Business District), Kenya
(University of Nairobi, 2018)The objective of the study was to establish the relationship between integrated marketing communications on Consumer Buying decision in commercial banks, Nairobi County (CBD) in Kenya. Integrated Marketing Communication ... -
The Effect of Credit Risk Management on the Financial Performance of Commercial Banks in Kenya
(University of Nairobi, 2018)The contemporary economy is fundamentally credit based hence commercial banks assume a pivotal role through credit creation. However recent bank collapse witnessed in the country has brought into sharp focus management of ... -
Effects of Macroeconomic Variables on Stock Market Returns of Firms Listed in Nairobi Securities Exchange
(University of Nairobi, 2018)Even though financial markets have been liberalized and companies compete with each other in Kenya, companies still have to do a lot to achieve the required level of performance due to macroeconomic factors. The research ...
