Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM): Recent submissions
Now showing items 13441-13460 of 24587
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Relationship Marketing and Customer Loyalty in Mobile Telecommunication Industry in Nairobi, Kenya
(University of NairobiSchool of Business, 2013-11)Relationship marketing is a strategy designed to promote customer loyalty, interaction and long-term engagement with customers by providing them with information directly suited to their needs and interests and by promoting ... -
Influence of Relationship Marketing on Performance of Commercial Banks in Kenya
(University of NairobiSchool of Business, 2013-10)The general objective of this study was to investigate the influence of relationship marketing on performance of commercial banks in Kenya. The study used a descriptive survey design which involves identifying the ... -
Impact of Accounting Information Systems on Organizational Effectiveness of Automobile Companies in Kenya
(University of NairobiSchool of Business, 2013-11)Currently, most organizations continue to increase spending on information system and their budgets continue to rise. Moreover, economic conditions and competition create pressures about costs of information. Generally, ... -
Comparative Financial Performance of Islamic Banks and Conventional Banks in Kenya
(University of NairobiSchool of Business, 2013-11)Banks as financial institutions play an important role in the development of an economy. It functions as intermediary linking surplus and deficit units; facilitate funds for productive purpose and thereby contributes to ... -
Relationship between agency cost and leverage for companies listed at the Nairobi Securities Exchange
(University of NairobiSchool of Business, 2013-10)This study was conducted with the aim of investigating the relationship between agency cost and leverage of firms listed at the Nairobi Securities Exchange. In the context of a market where a number of de-listings, ... -
Perception of ICT Firms in Kenya Towards Proposed Konza ICT City
(University of NairobiSchool of Business, 2013-10)Kenya has a development plan which will help achieve its Millennium Development Goals called “Vision 2030”. One of its flag ship projects is setting up a science and technology park at Konza which will also be a hub for ... -
Contribution of social media in promoting International Business in Kenya’s Telecommunication Industry
(University of NairobiSchool of Business, 2013-11)The current level of competition in the international business front has and still is experiencing a lot of advancements than in the past few years. This is largely driven by dynamics in the global business environment ... -
Competitive Strategies Adopted by Winnie’s Pure Health Products Ltd in Kenya
(University of NairobiSchool of Business, 2013-10)Firms face competition in their operating environment, whose intensity, depends on five competitive forces that include threat of new entrants, bargaining power of buyers, bargaining power of suppliers, threat of substitutes ... -
The effect of capital structure on the corporate governance of companies listed at the Nairobi Securities Exchange
(University of NairobiCollege of Humanities and Social Sciences, 2013-10)Corporate governance is concerned with the way that power is exercised over corporate entities. Capital structure refers to the combination of debt and equity capital that a firm uses to finance its long-term operations. ... -
Post Conflict Peace Building: Examination of Sustainable Peace Initiatives in East Africa
(University of NairobiInstitute of Diplomacy and International Studies, 2013-09)This study investigated post conflict peace building initiatives in East Africa. It explored to find out whether peace building initiatives in East Africa have been successful or not and whether there is sustainable ... -
Applicability of Tax Preference Theory for Companies Listed in the Nairobi Securities Exchange
(University of NairobiCollege of Humanities and Social Sciences, 2013-10)The aim of this study was to determine applicability of tax preference theory for companies listed in the Nairobi securities exchange (NSE).The study was anchored on the following study objectives; to establish the effect ... -
The role of media in highlighting anti-jigger campaigns in Murang’a South District, Murang’a County
(University of NairobiSchool of Journalism and Mass Communication, 2013-10)This study, conducted in Murang‟a South district, Murang‟a County was conceived out of an observation of jiggers infestation problem among the residents. The anti-jigger campaign started after a non-governmental organization ... -
Supply chain management integration and the performance of international humanitarian organizations in East Africa
(University of NairobiCollege of Humanities and Social Sciences, 2013-10)A research study to establish the relationship that exists between SCM integration and the performance of international humanitarian organizations in East Africa was carried out. The study had three key objectives; to ... -
The Effect of Financial Planning on the Financial Performance of Automobile Firms in Kenya
(University of NairobiSchool of Business, 2013-11)Financial planning is an integral part of financial management which deals with the management of a firm’s funds with a view to maximizing profit and the wealth of shareholders. The purpose of financial planning is to ... -
Usawiri Wa Ndoa Katika Riwaya Ya Unaitwa Nani?
(University of NairobiCollege of Humanities and Social Sciences, 2013-11)Katika tasnifu hii, tumechunguza usawiri wa asasi ya ndoa katika riwaya ya Unaitwa Nani? ya K. W. Wamitila (2008). Tunatumia nadharia ya sosholojia ya fasihi kuihakiki riwaya hii. Tasnifu yetu ina na sura tano. Katika ... -
Relationship between employee engagement and commitment in Barclays bank of Kenya
(University of NairobiSchool of Business, 2013-09)Employees who are engaged in their work and committed to their organizations give companies crucial competitive advantages including higher productivity and lower employee turnover. This research investigated the relationship ... -
Yusuf Dawood’s Portrayal Of Rejection In The Price Of Living And Eye Of The Storm
(University of NairobiCollege of Humanities and Social Sciences, 2013-10)This study focuses on a critical analysis of two novels by one of the most prolific contemporary writers in Kenya. These are The Price of Living and Eye of the Storm by Yusuf K. Dawood. As an immigrant author of Asian ... -
Effect of venture capital financing on the growth of small and medium-sized enterprises in Kenya
(University of NairobiSchool of Business, 2013-11)The aim of the study is to investigate the effect of venture capital financing on the growth of SMEs in Kenya. This study is expected to be of great value to the small and medium enterprises in Kenya as the study will ... -
The Effect of Tax Reforms on Financial Performance of Real Estate Firms in Kenya.
(University of NairobiSchool of Business, 2013-11)Tax reforms determine economic growth, equitable development and financing of an adequate level of social public expenditure for growth while limiting budget deficits. It is usually used as a requirement for financial ... -
Ujagina wa mwanamke katika pango
(University of NairobiCollege of Humanities and Social Sciences, 2013-11)Tasnifu hii inahakiki ujagina wa mwanamke katika Pango. Mwongozo wetu katika kazi hii ni nadharia ya Ufeministi wa Kiafrika. Inalenga kuibua ujagina wa mwanamke katika jamii inayoongozwa na mfumo kandamizi wa ki-ubabedume. ...
