Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM): Recent submissions
Now showing items 20421-20440 of 24587
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The internet as a source of competitive advantage for insurance firms in Kenya
(University of NairobiSchool Of Business, University Of Nairobi, 2009-11)This study focused on the internet as a Source of Competitive Advantage in Insurance Firms in Kenya. The objectives of the study were to establish the internet based products and services used by insurance firms in Kenya ... -
Change management strategies adopted by fast moving counsumer goods comapnies in Kenya
(School of Business, 2012)Organizations are continually facing the need to change their structures, objectives, processes, and technologies. This thus makes it necessary to make changes to sustain their competitive advantage. The objective of the ... -
Determinants and Process of Strategic Change at Family Health Option Kenya
(University of Nairobi,School of business, 2011-10)In the business environment, there are many factors that drive and escalate the pace of change within the organization. Staniforth (1996) asserts that the pressures on organizations to change are many and the levers are ... -
Brand rejuvenation strategies and organization performance: A case study of new Kenya Cooperative Creameries Limited
(School of Business, 2012-10)Brand rejuvenation strategy is considered to have occurred when a firm recovers adequately to resume normal operations often defined as having survived a threat to survival and regained sustainable profitability. In this ... -
Relationship between capital structure and corporate governance of the firms listed at the Nairobi Stock Exchange
(School of Business, 2009)We examine how corporate governance indicators such as board size, board composition, CEO duality and CEO compensation among other factors impact on financing decisions of firms. Corporate governance has been said in ... -
Factors influencing implementation of building policy at the city council of Nairobi
(University of NairobiSchool Of Business, University Of Nairobi, 2012-11)Strategy implementation is an iterative process of implementing strategies, policies, programs and action plans that allows a firm to utilize its resources to take advantage of opportunities in the competitive environment. ... -
Strategies Used by Kenya Power and Lighting Company Ltd to Reduce Non-technical Electricity Losses
(School of business, 2011-09)Electricity is one of the major drivers of the economy and is one of the prime movers of the modern sector of the economy in Kenya’s vision 2030. Electricity is the most sought after energy source by Kenyan society. The ... -
Factors affecting recruitment and retention of qualified national staff in organizations working in post conflict countries: a study of international non governmental organizations operating in Juba, southern Sudan
(University of NairobiSchool Of Business, University Of Nairobi, 2009)The objective of the study was to determine the factors affecting recruitment and retention of employees in the International Non Governmental Organizations operating in Southern Sudan. The study adopted cross-sectional ... -
Influence of slogans on brand preference:A case of barclays bank of Kenya customers
(School of business, 2007)As businesses strive to maintain a competitive advantage in the marketplace, slogans influence brand preference by helping differentiate the product or the company from its competitors. According to Harris (2002) branding ... -
The influence of the global credit crunch on Foreign Direct Investment (FDI) inflows in Kenya
(School of Business, 2009)The world had experienced three global economic problems in the same span of time of 2007-2009, namely, the global financial crisis resulting into the global credit crunch, oil crisis and food crisis. One of the global ... -
Factors that influence adoption and frequency of use of E-commerce by Micro and Small Enterprises (MSES) in Kisumu, Kenya
(University of UniversitySchool of Business, 2011)The objectives of this study were to find out the factors that influence the adoption of e-commerce and frequency of use of e-commerce in Kisumu, Kenya. The study revealed that the variable knowledge of benefits derived ... -
The effects of chief executive officer in change announcements on the stock returns of firms listed at the Nairobi stock exchange
(School of business, 2011)The aim of this research was to study the effect of Chief Executive Officer change announcements on the stock returns at the Nairobi Stock. Event study methodology was used in the research. Average Abnormal Returns ... -
An empirical test of applicability of constant dividend model by companies listed at the Nairobi Stock Exchange
(School of Business, 2009)This research paper tests the applicability of constant dividend model by companies listed at the Nairobi stock exchange. Data was collected from annual reports and share price schedules obtained from Nairobi stock ... -
Marketing Incentives Used by Hoteliers in Nairobi to Promote Domestic Tourism
(University of NairobiSchool Of Business, University Of Nairobi, 2012-10)The government of Kenya had for a long time placed a lot of focus on international tourism, with little regard to domestic tourism. However, with the apparent challenges facing international tourism, it has become quite ... -
Environmental factors influencing the growth of exports of handicraft products in Kenya
(University of NairobiSchool of business, 2011)International business has been defined as the exchange of goods and services among individuals and businesses in multiple countries. It includes importing and exporting, portfolio investments of companies, direct investments ... -
Relationship between corporate governace and performance: a case of companies listed at Nairobi Stock Exchange
(University of NairobiSchool Of Business, University Of Nairobi, 2009-11) -
Lean Supply Chain Practices in Urban Road Construction Projects: a Case of Class ‘a’ Road Construction Companies in Nairobi County, Kenya
(University of Nairobi,School of Business, 2012)A study was carried out to establish the lean supply chain practices in urban road construction projects among class “A” road construction companies in Nairobi County. The study aimed at achieving two objectives: To determine ... -
Effectiveness of brand positioning strategies on the success of over the counter brands (OTC) in glaxosmithkline, Kenya
(School of business, 2012)It is widely accepted that for a brand to be competitive in any industry, it must be distinct from its competition. Creating distinct differentiation is key to any brand so as to ensure the brand has the best defense ... -
The relationship between business risk and leverage empirical evidence from companies listed at Nairobi stock exchange
(School of business, 2009-10)This paper studies the relationship between business risk and leverage of companies listed at Nairobi stock exchange (NSE). The main objective is to test whether there exist a relationship between business risk and ... -
A survey of foreign exchange risk management practices by oil companies in Kenya
(School of business, 2009)Companies especially those participating in international trade are now exposed to risks caused by unexpected movements in exchange rate in today’s volatile financial markets. The management of this risk has become ...
